Manufacturer Guide
Managing brands, uploads, and product performance
Klug connects supermarket, manufacturer, and shopper data so consumers can compare real grocery prices while business teams manage the data that powers those experiences. For manufacturers, Klug Insights is where teams verify their company, claim brands, upload product SKUs, track catalogue matching, and review aggregate market performance signals.
This manufacturer guide focuses only on manufacturer workflows. It does not cover retailer branch setup, branch availability, or branch price editing.
Info
Manufacturers submit suggested retail prices and product details, but retailers control live branch prices, stock status, discounts, and store availability.Setup sequence
Use this order when setting up a manufacturer account:
- Register or sign in to the Manufacturer Portal.
- Submit company verification.
- Claim the brands your company owns or manages.
- Upload product SKUs with clear product and pack details.
- Track pending, matched, unmatched, and needs review statuses.
- Use performance reports after products are matched.
Dashboard
Open the Dashboard to review submitted products, matched products, products needing review, unmatched products, and verified brands.
Use this page as the first check when reports look incomplete. If products are not matched yet, performance reporting will be limited.
Verification
Open Verification to submit company information for Klug review. Verification helps Klug trust brand claims and product submissions.
If verification is rejected, contact support, resolve the issue, and re-apply.
Brand claims
Open Brand claims and add the brand names your company owns or manages. Each claim starts unverified until Klug approves it.
- Claim brands before uploading products for those brands.
- Use the public brand name used on packaging.
- Remove brand claims that no longer belong to your account.
Product uploads
Open Product uploads to submit manufacturer SKUs. Include clear product names, brand, SKU code, variant, pack size, unit type, suggested retail price, category, image URL, and launch date when available.
Product uploads are matched against Klug's catalogue. Better product details make matching easier and improve the quality of later reporting.
Match statuses
Use upload status to understand what to do next:
Pending
The upload has been received and is waiting for matching or review.
Matched
The upload is connected to a Klug catalogue product. Matched products are ready for manufacturer reporting when market data is available.
Unmatched
Klug could not find a confident catalogue match. Improve the product name, brand, pack size, variant, or SKU details, then try rematching.
Needs Review
The product is ambiguous and needs manual resolution. Add clearer details so the correct catalogue product can be selected.
Performance
Open Performance after products are matched. Reports are based on matched products and available market signals.
- Matched products are required for useful reporting.
- Inactive or unmatched products may not appear in reports.
- Receipt and shopping-list signals are privacy-safe aggregates.
- Individual shopper identities and private receipts are not exposed.
Activity
Open Activity to review recent account events such as brand claims, product uploads, and match status changes.
Settings
Open Settings to update your profile, review company details, check verification status, manage industries, and use quick links back to Verification, Brands, Uploads, and Performance.
FAQs
Can manufacturers set supermarket branch prices?
No. Retailers manage branch prices, stock status, and discounts. Manufacturers can submit suggested retail prices with product uploads.
Why should I claim brands first?
Brand claims help Klug associate uploads and reporting with the correct manufacturer account.
Why is performance empty for some products?
Performance depends on matched, active products and available market signals. Pending, unmatched, inactive, or very new products may have limited reporting.
Contact support
For brand claim, upload, match status, or reporting issues, contact kluginsights@gmail.com.